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Blog / Events

ProFundCom congratulates the winners of this year’s annual WealthBriefing European awards – Sponsored by ProFundCom

Practitioners in Europe’s wealth management industry gathered at the sumptuous setting of the Guildhall in the City of London to […]

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Blog

How Can Artificial Intelligence Aid Client Communication In The Fund Marketing Sector?

One of the many ways in which AI can help with fund marketing, is through its ability to provide quick […]

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Blog

Is It Important To Gauge Your Target Market When Launching A Fund?

Before you launch a fund it is vital to first understand who you are selling to – and that means […]

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Blog

How Do You Ensure Your Fund Launch Keeps Momentum?

To stop a fund launch running out of steam, you must develop a marketing plan for the six to twelve […]

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Blog / White Papers

How AI Can Shape The Future Of Your Fund Marketing And Help You Boost AuM

Artificial intelligence (AI) is everywhere in the modern world. From algorithms that predict what we want to watch on television, […]

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Blog

How Do You Create Targeted Email Campaigns In Financial Marketing?

To use targeted email campaigns in financial marketing, you must first analyse how your prospects interact with your existing content. […]

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Blog

What Is The Best Strategy For Using Client Personas In Fund Marketing?

Using client personas is a powerful technique for anyone in the fund sector, but to really boost your fund marketing […]

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Blog

How Do You Identify Which Investors To Target With Account-Based Marketing?

To make the most of account-based marketing (ABM), your sales and marketing teams must get together and identify which of […]

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Blog

How Do You Speed Up Your Fund Sales Cycle?

You can significantly speed up your fund marketing cycle by analysing all the sales and marketing data you hold to […]

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Blog / Product

ProFundCom Product & Service Notification 4th April 2019

The ProFundCom User Group will be held on May 10th in London, and you will receive an invitation in due […]

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Blog

What Is Structured Marketing And How Can It Be Used To Raise Assets Under Management?

Structured marketing is a strategy that concentrates on sending out content in a structured way, which can be planned weeks […]

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Blog

Can You Boost AuM By Gathering Data On Potential Investors?

To boost AuM through data gathering, you must discover the motivation and risk profile of your prospective and existing investors. […]

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Blog / White Papers

Four Digital Marketing Trends That Will Help You To Raise Assets

Fund marketing is changing. Thanks to technology, the way firms interact with clients and prospects has altered dramatically. Also, due […]

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Blog / Product

Protecting ProFundCom from breached passwords

At ProFundCom security is one of our prime concerns. We have been working with external agencies to enhance our security […]

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Blog

How Do You Nurture Cold Leads In Fund Marketing?

The best way to nurture cold leads in fund marketing is to place them into a lead nurturing system, which […]

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Blog

What Type Of Content Works Best In Fund Launch Marketing?

When you’re about to launch a fund, you should first develop what marketers call a content pillar. This is one […]

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