The Digital Journey of Investors – Part 2 – Awareness
In the posting The Digital Journey of Investors – Part 1, I described how the investor community is more empowered […]
The Digital Journey of Investors – Part 1
We are selling to empowered investors. Today investors are better informed than ever before. By the time they approach fund, […]
ProFundCom User Group 2016 round-up
The biannual ProFundCom User Group very successfully concluded in London on the 29th of April 2016. This is the 5th […]
What the new FCA Social Media Guidance means for you
Social media, depending on which camp you’re in, is either the greatest vehicle for brand exposure since the advent of […]
To Brexit, Or Not To Brexit: That Is L’Question – n’est pas?
Brexit is dominating the news agenda at present, with the pros and cons of leaving the EU being looked at […]
ProFundCom takes the guesswork out of Content Marketing with enhanced Artificial Intelligence capability
ProFundCom users can now send highly targeted information to their prospects, thanks to improvements in artificial intelligence (AI) and machine […]
ProFundCom featured in Compliance Matters
ProFundCom provides Global Relay clients with FINRA-compliant distribution services Chris Hamblin, Editor, London, 11 March 2016 ProFundCom, an email and […]
Why Big Data has no place in Raising Assets but Sherlock Holmes does
Big data and anyone talking about it in financial services knows nothing – and I mean nothing – about big […]
ProFundCom Automation App improved with additional features
The ProFundCom Automation App which is used to automatically sent a particular individual a specific email when that person meets […]
ProFundCom provides Global Relay clients with FINRA compliant distribution services
ProFundCom, the global leader in email and digital marketing for the finance sector has announced a partnership with Global Relay, […]
Is Investor Relations as important as performance?
Unless your fund has incredible performance over the last 10 years with double digit growth, everyone agrees that in order […]
Is fund marketing as important as the fund’s performance?
The answer to this question depends on whom you ask. If you ask fund managers and business development teams, you’ll […]
ProFundCom boosts Analytical Power with launch of VideoMetrics
ProFundCom, the market leader in digital and email marketing for the finance sector, is once again pushing back boundaries thanks […]
Has your marketing team reached their highest level of incompetency…
Whilst at university someone said this to me: “When we stop seeking the truth, we defend our version of it”. […]
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