Knowledge

Email Templates / Knowledge

The Best Colour Combinations For Email Templates

One of the questions we get from a lot of marketers that work in fund management is how to improve […]

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Knowledge

Checklist: Questions to Ask Yourself When Choosing a Marketing Automation Tool For Your Fund Marketing

Will we be able to measure the performance of marketing activities and how it affects AuM? The first thing to […]

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Email Templates / Knowledge

How To Preserve Email Formatting on Forwarded Emails

Forwarding emails from within an email client like Microsoft Outlook or Apple Mail will generally always result in formatting changes. […]

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Email Templates / Knowledge

What Every Fund Must Know About Email Marketing

Email marketing is a necessity for any fund, as email is consistently chosen as the no.1 preference for receiving information. […]

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Blog / Email Templates / Knowledge

Probably the Best Monthly Email Template…In The World

This is an example of the reasons why fund marketing email templates need to be so different from B2C email […]

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Blog / Content / Email Delivery / Knowledge

How to Adapt to the iOS 15 Email Privacy Changes

Apple has announced a number of email privacy changes in a press release dated June 7, 2021. As a result […]

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Email Templates / Knowledge

How To Create a Responsive Table – CSS- HTML – Zoom

One of the hardest things to do when creating an email with data laid out in tables is how to […]

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Email Templates / Knowledge

Guide to Creating the Best Email Templates in Finance

If you have ever used an Apple product, you will very quickly understand that good design is an exercise in […]

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Content / Knowledge

How Fund Marketers Can Use UTM Parameters to Track Social Media Success

UTM parameters are a simple, straightforward, and reliable way to track traffic online. They’re not affected by changes to third-party […]

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Knowledge

How to Use LinkedIn for Fund Manager Marketing Teams: A Step-by-Step Guide for Marketers

More than 50 million companies use LinkedIn for business and that includes fund managers and people and companies that fund […]

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Analytics / Knowledge

What Is Data Quality And Why Is It Important In Digital Marketing

Marketers in finance need the right data in order to run good campaigns, make the right decisions, and create effective […]

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Email Templates / Knowledge

The Five Most Important Checks Before Sending Out Emails in Finance

One of the challenges in sending emails with any message in finance is that they are full of all the […]

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Email Templates / Knowledge

How to Spot Any Spoofed & Fake Emails in 2 Steps

Spoofing is becoming so sophisticated that legitimate email senders can struggle to get their emails delivered. One of the questions […]

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Email Templates / Knowledge

Prevent emails to Gmail and Yahoo and other free ISPs from being blocked or sent to spam

Gmail and other free email providers can be a challenge to get emails delivered to. We have done a fair […]

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Content / Knowledge

Thought Leadership 101 for Fund Marketers and Fund Managers

Ray Dalio Matthias Knab Patrick Boyle Besides being highly successful in business, these people are known as thought-leaders in the […]

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Analytics / Knowledge

10 Questions To Answer In Your Fund Marketing Analytics

How is your website performing month on month? How is your social media performing month on month? How is your […]

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