Who Are The ‘Invisible Investors’ And What Do They Mean For Fund Marketing?
The rise of online communication, coupled with the aftershock of the coronavirus crisis, means the investor journey is now almost totally digital, which has accelerated the rise of the ‘invisible investor’ – those prospects and clients who you never even see. This has changed the sales and marketing dynamic for many firms in asset management, […]
Product & Service Notification 12th October 2020
As a user of the ProFundCom platform, we want to notify you that there have been some changes to the platform. We will be sending these notifications every time there are updates to the platform. Drip Campaign Impact: Medium Section: Automations Description: Email newsletters are a great way to send out latest announcements, but they […]