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How do you use story-telling in your financial marketing?
Storytelling is a hot marketing trend and with good reason – as humans, we are all hard-wired to enjoy stories. […]
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What is the best width for an email?
The best practice for email is to create an email no wider than 600px – 700px. Most email’s are conservatively […]
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ProFundCom Webinar: Marketing Integration in Finance – Essential for raising AuM and determining ROI
Marketing departments are quickly becoming the intersection point where essential company teams cross over – management, IT, compliance and sales. […]
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ProFundCom Guide to Lead Scoring and Grading for Asset Managers
In the financial sector, marketing is more important and powerful than ever. This is due to the rise of a […]
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What would Steve Jobs say about digital marketing in finance?
Steve Jobs in one of his most influential presentations said, “Marketing is about values” And he was right. We live […]
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The ProFundCom Guide to Creating Persuasive Content for Finance Marketing Professionals
Content, as Bill Gates once said, is king. Your product or service can be as good as you like, but […]
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ProFundCom Webinar REPLAY: The Future of Digital Marketing in Finance Post-GDPR
Post-GDPR and the good news is that we are all still here and the sun did rise on the 26 […]
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ProFundCom Product & Service Notification – 29th June 2018
Interface Update Impact: Moderate Section: Core Platform Description: The revised ProFundCom interface will be rolled out in the next 48 hours. A focus […]
Blog / White Papers
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Four ways to use Marketing Automation to Boost AuM
You could well be feeling a little bewildered these days as – thanks to the endless innovations of the digital […]
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The Five Essentials Of Successful Fund Launch Marketing
Launching a fund is tough. You must assemble a team, keep on the right side of the FCA, deal with […]
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ProFundCom Product & Service Notification 20th May 2018
GDPR Update Impact: Significant Section: Core Platform Description: Have have made some core internal changes to our Information Security Policy which have been […]
Blog / Events
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ProFundCom congratulates the winners of this year’s annual WealthBriefing awards – Sponsored by ProFundCom
Practitioners from across the European wealth management sector gathered in London’s magnificent Guildhall building yesterday for this year’s WealthBriefing Awards. […]
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Not Ready for GDPR – #GDPRhacks #freakout
In plain English, the GDPR gives individuals in the EU control over their own data—what’s collected, how it’s used, how […]
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The Guide To Creating Quality Content in Digital Marketing in Finance
Bill Gates first coined the phrase ‘content is king’. It was the title of a piece published on the Microsoft […]