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The Width of Responsive and Drag & Drop Emails

The Width of Responsive and Drag & Drop Emails

The width of the Drag & Drop emails is fixed at 600 pixels. This is the size which the industry has arrived at over the years as a ‘best fit’ size which allows for the best compromise between readability and content. A significant proportion of readers use an email client with a layout that has […]

What Makes Potential Investors Open Fund Marketing Emails?

What Makes Potential Investors Open Fund Marketing Emails?

Reports on general email habits can be very useful to fund marketers, as what people look for in emails tends to be replicated across sectors. And the number one reason for opening emails – according to a recent report by email delivery firm Twilio – is who the email is from. Simply put, if recipients […]