Every IR and fund marketing team needs to worry about these stats: Outlook delivers just 75.6% of legitimate emails. Gmail delivers 87.2%.
That gap represents important investors, and unless your email function is set up correctly, important emails are hitting spam or promotion folders.
The problem is compounded because your open-rate dashboard won’t be telling you this. It blends everything together and hides the problem.
Join Paul Das, Founder and CEO of ProFundCom, on the 28th August at 3pm BST / 10am ET, when I’ll take you through the issues and how to fix them:
• Why Outlook and Gmail are two different battles
• How to check if you’re losing the battle (most CRMs & email marketing platforms won’t tell you)
• Why fund emails are getting flagged as spam or undeliverable
• How to fix it before year-end reports and updates
Register here to book your spot. A replay will be sent to you if you’re not able to make it on the day.
