Search ProFundCom:
Featured
Fund marketing intelligence
Fund Marketing Intelligence provides fund marketing weekly updates into the world of fund marketing regulation, news, data and regular interview with leading lights in the industry.
Data
We already know that AI adjudicates some emails before hitting inboxes. Now, it will start ripping information from buried content
Regulation
Greater plain-language disclosures are a cornerstone for the UK’s investment culture to flourish, at a time where illicit promotions are
Data
The skyrocketing usage of AI does not mean that all advisors are on board, meaning that fund marketers must juggle
Data
“Revenue acquisition cost” is a great barometer for weeding out marketing channels that suck up spend and distract from genuine
Regulation
A ticked box stating an annual review has been completed is a no-go, with the SEC highlighting widespread failures in
Data
AI is a due diligence tool that investors have taken to like ducks to water, to assist relations with their
From reading to raising